How to start a home business from scratch with this proven step-by-step roadmap.

(even if you don't have a business idea and have limited start-up money!)

All you do is simply follow the roadmap...

Starting a Home Business When You're 50+ Can Seem Super Overwhelming.

...I know, because I've been there!

And if you're like me, you're desperate to start a new and exciting chapter in your life but it can still seem daunting and scary.

There are always doubts and uncertainties that are holding you back from believing that you can do something as big and life changing as this, especially now that you're a more mature woman.

Is this you...

  • You really want to start a home business but literally don't know where to begin.
  • You're not sure if you're at the 'right age', and that being 50+ is probably 'too old'. 
  • You're not sure if your personal/lifestyle circumstances will get in the way.
  • You have no clue as to what type of business to start which will suit you.
  • You've already tried running a home business but it did't work out.
  • You're lacking in confidence and don't feel that you have anything to offer.
  • You have a business idea but don't know what to do next - what the next step is.

These are really common problems, and I've been there many times!

So What If You Could...

Get into the right mindset knowing that you can do this

I can tell you now, that anyone can start a home business; no matter what age you are or what your personal/lifestyle circumstances (challenges) are!

In fact, starting a business in your fifties is THE best time to start. WHY? Because you have so much knowledge, experience and wisdom to share with others!

Find a home business which suits you.

You need to find a business idea which suits you, your goals and the lifestyle you want to lead. Don't copy what other people are doing, they're not you!

Have piece of mind knowing that your idea is viable & profitable.

I've personally made this mistake more than once! You need to know if your business  idea is not only viable (people want and need it) but is profitable too.

Earn $2,000+ per month, even working part-time.

I will show you home businesses that can easily make you $2,000+ in income per month, even if you only want to work part time and semi-retire!

Be able to start your business with $0-$100 start-up costs.

Did you know that you can start a home business with no money at all? And if you want to invest in some resources, you can still start your business for under $100.

Get all of your business foundations set-up and in place.

When you've chosen your perfect business idea, the next step is not rushing out to get a logo made. No! You need to do market research and create a business plan.

I'm here to tell you that you CAN do all of this!

Hi there! I'm Claire, and I'm going to show you how to find and start your dream home business at the wonderful age of 50+.

I'll start off by telling you that it's not rocket science, but it's also not super simple or a walk in the park either.

In fact, I've started over twelve (yes, 12!) home businesses over the past 25+ years. Some of them failed, some of them I didn't enjoy, and some came to a natural end.

Here's some of my home businesses:

  • Ran my own domestic cleaning business and employed two cleaners.
  • Done multi-level marketing.
  • Ran a typing service (offline)
  • Ran an eBay store selling women's plus size clothing.
  • Was a virtual assistant specializing in email customer service and social media.
  • Created dozens of blogs in a variety of niches (face skin care, anti aging)
  • Created and sold over a dozen ebooks and sets of printables.

Plus many more.

After doing all of these and still ending up without a business which I enjoyed and was profitable, I bet most people would have given up on their home business dream, but not me.

I decided to take a hiatus from the Internet and from any business ventures, and I spent some time at home thinking deeply and re-evaluating what my next step would be, especially since I had entered my 50's.

Sidenote: I have two sons who are 19 and 22. They still live at home but they do lead their own lives and so whilst it's not entirely an empty nest, it's still an empty gap of not being a full-time mother - a gap which I needed to fill!

I decided that I still wanted to start a new home business, but this time to focus on finding something which I would really enjoy. But not only that, a little business which was just for me and to give me a new purpose in life.

Yes of course it still had to be profitable, but I wanted to wake up each morning and look forward to working on my new home business.

So this time round, I decided to apply a more methodical and logical approach to find my next - and last - home business.

This is when I came up with my step-by-step roadmap to find and start my dream home business.

And it worked!

I now help women, just like you, to find and start their dream home business.

The right way!

Let Me Introduce You To...




When I saw that there were many other women aged 50+ who are currently in the same situation as I was in, I instantly knew I could help them.

So I decided to get my worksheets and the steps I took to find my dream home business, and put them into an ebook format.

I made the worksheets look more 'pretty' and I added lots more information. I then organized the layout so it acts as a step-by-step roadmap for other women to follow suit, and then finally, I formatted the ebook so it looks visually appealing.

I even designed my own ebook cover in Canva!

This is the end result...

  1. 1
    Find Your Perfect Business Idea: Go through the list of 70+ home business ideas, then use the self-assessment exercise & worksheets to match a business idea that's best suited to you.
  2. 2
    You can then move forward onto the next steps and start putting together your business foundations. 
  3. 3
    Roadmap to Success: When you've finished the ebook, and completed all of the tasks, you will have your own, unique home business roadmap to ensure that your business will have the absolute best chance of success.

But there's so much more to starting a successful business than that, which is why I've covered everything you need to know and do in great detail...


Five Essential Stages of Setting Up a Business for Success

I created The Home Business Roadmap specifically to help women aged 50+ to find and start a home business the right way.

Therefore, I made sure that I included all of the essential elements of starting a business from scratch.

There are five main stages of starting a home business:

Stage 1

Know Your Why

You need to know why you want to start a home business. It must be a very strong and meaningful why because it's this that will drive you forward and get you through all the bumps and difficult times.

Stage 2

Create a Business Success Mindset

You need to have your mindset into a good place. You can't start and run a successful business if you have limiting beliefs and don't believe 100% that you can do this. 

Stage 3

Find Your Perfect Home Business Idea

The next step is to find a home business which suits you. Don't follow in other people's foot steps because you see they're having great success with their business - they are them and you are you!

You need to make sure that you choose the best business which plays to your strengths and away from your weaknesses.

Stage 4

Essential Market Research

Once you've decided on a business idea, you then need to do some thorough research to make sure that it's profitable and that people actually want and need your service or your product.

Stage 5

Create Your Business Plan

Finally, after you've done your research, you then need to put all that information into a business plan. This business plan is personal to you and it's your roadmap for success.

So taking the above into consideration, these are the main chapters inside the Home Business Roadmap:

Chapter 1: Business Foundations

Chapter 2: Mindset Matters

Chapter 3: Choose Your Business Idea

Chapter 4: Market Research

Chapter 5: Branding & Planning

Chapter 6: Your Marketing Strategy

Chapter 7: Starting on a Tiny Budget

Chapter 8: Create Your Business Systems

Chapter 9: Business Legalities

As you can see, each chapter is in sequential order of the steps you need to take.

Once completed, you will then be one organized, strong-minded and resourceful business women, ready to take on the world!

Did I hear you say that you love bonuses?

Well then, how can I possibly disappoint you my friend!

When you purchase the Home Business Roadmap eBook today, you'll also get these four amazing bonuses...

BONUS #1: Limiting Beliefs Exercise Worksheets

Because mindset is such an important aspect of running and growing a successful business, I created these worksheets to help with your mindset work.

No matter what type of mindset techniques you choose, you still need to get rid of your limiting beliefs first, and these worksheets help you identify and dissolve all of your limiting beliefs.

BONUS #2: Business Planning Toolkit Templates

I just had to include these templates! They've been on my computer hard drive for years, so I've spruced them up a bit and included them as a free bonus.

22 Business Planning Templates!

These are all the business planning worksheets you need to map out, plan and continue to plan your whole business.

BONUS #3: Six Week Planner

Set tasks, activities and milestone goals with this 6-week planner.

Plan out the steps you need to take to get your business up and running.

Of course, work at your own pace, do what you can with the time you have - no pressure!

BONUS #4: Master Checklist

I created this master checklist which encompasses all the main action steps you need to take to set up your business from start to end.

Print it off and keep it nearby when you go through the roadmap and start setting up your business.

Done For You, Fill-In-The-Blanks Worksheets & Templates

All the bonus worksheets are printable and editable. Editable; meaning if you don't want to print them off, you can keep them on your computer and type directly onto the worksheet.

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Claire has a degree in Business and has also attended a six-week intensive course to learn about becoming self-employed and starting  your own business. 

Claire then went on to start and run over a dozen home businesses over the span of twenty five years. She is now sharing her business knowledge and experiences to help other women, who are also in their fifties, to find and start their dream home business too.

Claire Bullerwell  Author of The Home Business Roadmap

Still Not Sure If This Is Right For You?

I know what it's like when trying to decide if something is right for you now, at your current situation.

This Is for You If...

  • You're ready to become self employed.
  • You want to start your own business but cannot find a suitable business idea.
  • You have a business idea but not sure if it's profitable or the right fit for you.
  • You have a business idea but don't know what to do next.
  • You understand that this will be a lot of hard work.
  • You're in this for the long-haul.
  • You're ready to take your income and lifestyle into your own hands.

This is Not For You If...

  • You just want a little side-hustle.
  • You don't want to put much time or effort into this.
  • You don't want the responsibility of being self-employed.
  • You give up easily when things don't go according to plan.
  • You're not prepared to put in a lot of work, research and dedication.

Here's a Recap of Everything You Get

  • 108-page roadmap ebook
  • 70+ home business ideas
  • Self-assessment exercise
  • Master business start-up checklist 
  • Limiting beliefs exercise worksheets
  • Business planning toolkit templates
  • 6-week roadmap planner

100% Satisfaction Guaranteed

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100% Satisfaction Guarantee

You are fully protected by our 100% Satisfaction-Guarantee. You have 30 days to ask for a refund if you are not completely satisfied with this product.

Frequently Asked Questions

What if I already have a business idea?

Do I have to do all of this in the six week time frame?

Does the ebook show me how to market my business?

Are the 70+ business ideas just for an online business?

Are you qualified to teach me all of this?

What if I still can't find a suitable business idea for me?

I would also like to quickly point out that if you're not a 50+ year old woman, then yes of course; you can still purchase this book.

It is relevant for anyone of any age. It has one or two references to menopause and an empty nest, so if you can see past that, then this book will be a good business resource for you too!

Well, you've made it all the way to the end of the page my friend, so it looks like you're seriously thinking of starting a home business.

Just imagine, if you purchase the Home Business Roadmap today, you could have your dream home business set-up and running in six weeks or less from now - how exciting is that!

P.S. Oh and don't forget, I created and included specific exercises, worksheets and templates to help you get clarity, be organized and encourage you to take action.

P.P.S. Also, don't forget to put this purchase down as a business expense!

"The Home Business Roadmap really is the full package to help you find and start your dream home business and earn $2,000+ even when working part-time".

Copyright - Her Dream Business