The Home Business Roadmap
A gentle, clear path for women in midlife who are ready to create income from home without overwhelm, hustle or guesswork.
Begin your new income stream today
What If Building a Home Business Felt Simple, Peaceful and Completely Doable at Your Age and Stage of Life?
Whenever I talk to women in their forties, fifties and beyond, they tell me a version of the same thing:
They want more freedom, more choice, and income that doesn’t depend on commuting, bosses, or burning themselves out – but they’re tired of sifting through the noise online to try and figure out what type of business to start.
- They want something calm and trustworthy.
- They don’t want to learn from 20 something year-olds.
- Something written by a woman who has actually done it.
- Something that cuts through the overwhelm and shows them how to start a real, grounded home business that fits into their lifestyle.
That is exactly why I created the Home Business Roadmap.
Before I Tell You What’s Inside, Let Me Tell You Where It Really Came From…
- Over the last 30 years I’ve started more than a dozen home businesses.
- Some worked beautifully, some didn’t.
- Some made real money, some made me want to cry into my cup of coffee.
- Some matched my personality, some didn’t at all.
But every single one taught me something invaluable.
It’s the guide I wish I’d had when I sat at my kitchen table in the 90s with my first little computer and a head full of hope.
It’s not theory.
It’s not hype.
It’s real experience distilled into clear steps, so you don’t waste months or years trying to figure it out alone.
So, What Exactly is The Home Business Roadmap?
It’s a step by step guide (plus bonuses – see below) designed especially for women 50+ who want to earn from home in a gentle, sustainable, empowering way.
It helps you:
- Do a self-assessment to help you decide what kind of business actually suits you.
- Choose your perfect business from a list of 70+ home business ideas.
- Set up the foundations so you feel confident instead of scattered.
- Avoid all the mistakes I made so you can move forward with clarity.
- Start with something small, doable, and aligned with the life you want.
There is no jargon. No pressure. No business-guru energy.
Just warm guidance and real-world wisdom.
Start Your Journey Here
Ready to start a small business from home without the overwhelm and for under $50?
The Home Business Roadmap
A gentle, clear path for women in midlife who are ready to create income from home without overwhelm, hustle or guesswork.
Here’s What You’ll Find Inside
There are five main stages of starting a home business:
Stage 1
Know Your Why
You need to know why you want to start a home business. It must be a very strong and meaningful why because it’s this that will drive you forward and get you through all the bumps and difficult times.
Stage 2
Create a Business Success Mindset
You need to have your mindset into a good place. You can’t start and run a successful business if you have limiting beliefs and don’t believe 100% that you can do this.
Stage 3
Find Your Perfect Home Business Idea
The next step is to find a home business which suits you. Don’t follow in other people’s foot steps because you see they’re having great success with their business – they are them and you are you!
You need to make sure that you choose the best business which plays to your strengths and away from your weaknesses.
Stage 4
Essential Market Research
Once you’ve decided on a business idea, you then need to do some thorough research to make sure that it’s profitable and that people actually want and need your service or your product.
Stage 5
Create Your Business Plan
Finally, after you’ve done your research, you then need to put all that information into a business plan. This business plan is personal to you and it’s your roadmap for success.
So taking the above into consideration, these are the main chapters inside the Home Business Roadmap:
Chapter 1: Business Foundations
Chapter 2: Mindset Matters
Chapter 3: Choose Your Business Idea
Bonus Section: Business Ideas To Earn $2,000 Per Month Part-Time
Chapter 4: Market Research
Chapter 5: Branding & Planning
Chapter 6: Your Marketing Strategy
Chapter 7: Starting on a Tiny Budget
Chapter 8: Create Your Business Systems
Chapter 9: Business Legalities
As you can see, each chapter is in sequential order of the steps you need to take.
Once completed, you will then be one organized, strong-minded and resourceful business women, ready to take on the world!
And Because I Want You Supported From Every Angle, You Also Get These Bonuses
BONUS 1: Limiting Beliefs Exercise + Worksheets
Because mindset is such an important aspect of running and growing a successful business, I created these worksheets to help with your mindset work.
BONUS 2: Business Planning Toolkit Templates (22 worksheets)
I just had to include these templates! They’ve been on my computer hard drive for years, so I’ve spruced them up a bit and included them as a free bonus.
BONUS 3: Six-Week Planner
Set tasks, activities and milestone goals with this 6-week planner. But of course, you can work at your own pace. Do what you can with the time you have – no pressure!
BONUS 4: Master Checklist
I created this master checklist which encompasses all the main action steps you need to take to set up your business from start to end.
BONUS 5: Income & Expenses Spreadsheet
I created this simple, done-for-you, formula populated spreadsheet to help you track your income & expenses for your new home business!
Who This Roadmap Is Perfect For
It’s designed for you if:
• You’re 50+ and craving more freedom and financial ease
• You want extra income without sacrificing your peace
• You prefer clarity over hype
• You want something small, simple and meaningful
• You love learning from someone who has been there many times before
It’s not for you if you want an overnight success plan.
This is the slow, steady, feminine path.
The one that lasts.
A Kinder Way to Start a Business
Most business advice is loud, pushy, masculine and exhausting.
This Roadmap is the opposite.
It shows you:
• How to start gently
• How to build something that aligns with your life, not consumes it
• How to trust your intuition again
• How to create income without losing yourself
Starting a home business at midlife is not only possible, it’s powerful.
You bring experience, discernment, resilience and wisdom that younger women don’t yet have.
You’re not starting from scratch.
You’re starting from lived life.
Your Investment
$47 USD
Instant digital download – begin today.
The full Home Business Roadmap + all bonuses is just $47.
No pressure. No timers. No scarcity.
Just a warm invitation to take the next step if it feels aligned.
If You’re Ready For Your Next Chapter to Feel Clear and Encouraging, This Is Your Sign
- You don’t need to hustle.
- You don’t need a complicated strategy.
You just need a steady path and someone who has walked it more than once.
That’s what the Roadmap gives you.
Get immediate access and start building your peaceful home business today.
A Final Note from Claire
I created this Roadmap for the woman who’s been carrying an idea, a longing, or a quiet hope in her heart for far too long.
A woman who’s spent years showing up for everyone else, and is finally allowing herself to imagine a life with more freedom, ease, and choices.
A woman who wants a home business that feels doable and grounding, not overwhelming or pressure-filled.
If you feel even the tiniest spark of possibility, that gentle tug in your chest, that’s your intuition telling you that a new chapter is forming beneath the surface. You don’t have to have it all figured out.
You don’t have to rush – you just have to be willing to take one soft, steady step.
You don’t need to push – you only need to open the door a little.
With warmth,
Claire
If something in these words feels like it’s for you, trust that quiet nudge. Your next chapter is already unfolding in the background, ready when you are.
P.S. If you’ve been thinking “I want to work from home but I don’t know where to begin”, this was created for you.
Open it up, make a cup of coffee, and take the first step with me by your side.